The Lake County Journal article, “Twice As Nice Mother & Child to adopt new name”, discussed GFF grantee Twice as Nice Mother & Child’s name change to Keeping Families Covered.
“Twice As Nice Mother & Child is changing its name in August to more accurately reflect the Lake County nonprofit’s mission, the organization’s founder said.”
The new name will be Keeping Families Covered. A new heart-shaped logo with more visual impact focused on family will reflect the change as well.
When Ann Marie Mathis started Twice As Nice Mother & Child in the basement of her home 10 years ago, her idea was to find new homes for gently used children’s clothing and infant equipment such as strollers and pack ‘n plays.
“The name really spoke to what I founded the organization on,” Mathis said. “But we do so much more than that now. I felt we needed a name that more accurately reflects the scope of our programs. We provide diapers, formula, baby gear, maternity wear, children’s clothing and shoes, books and now period supplies.”